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by kenn on 10/21/2005 08:43:00 PM

Quik Tipz: How the Heavy-Weights make Hitz

Source:

So...you produced a mad beat. The artist and record company love it. They buy it. They take it into the studio to record vocals to it. Now they're ready to mix. But...is the beat truly as hot as it could be?!? Heavy weight producers would say no! Here's why...

Too often in Hip Hop, producers make killer beats only to have artists record vocals over them that simply don't agree with the arrangement of the original beat. The problem is the lyrical ideas of the artist and the production ideas of the producer don't match on first try. So..when a producer sells a beat that isn't then re-arranged to better fit the lyrical performance that is recorded over it, the overall song will lose it's power due to the vocals & beat clashing.

The lesson to be learned is 90% of the time production should not end when the beat is sold. Heavy weight producers take pride & joy in re-arranging their productions to fit around vocal performances by opening up spaces for certain lyrical lines while adding in new fills & riffs in between other vocal lines. In short, professional producers sculpt their beats around vocal performances!

In fact, with the perfect combination of catchy hook vocals answered by catchy hook fills & riffs, hits can truly be born! Nothing makes a better formula for a hit than catchy "question and answer" phrasing. The problem with alot of amateur hip hop productions is that the artist's vocals (the questions) simply run over the producer's riffs (the answers). Real producers re-pave the road and come out with hits!

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