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| by kenn on 8/03/2004 08:08:00 PM |
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****** NORE PRESS RELEASE ****** | Boo
 WHUT WHUT! NORE SIGNS WITH THE ROC
The past year has been one of change and rebirth for the Roc-A-Fella Records empire; with the phenomenal success of Kanye West and the Young Gunz the seminal hip-hop label has identified it's next generation of stars. And with continued forays into film (Dash Films), the magazine world (America), luxury watches (Tiret), and an expanded music empire (Roc-A-Fella Music), co-founder and CEO Damon Dash shows no signs of slowing on his quest for what he calls "global domination." To that end, Dash continues to bolster Roc-A-Fella's powerful roster with yet another heavy hitter: Noreaga aka N.O.R.E.
NORE, one half of the Queens duo Capone N' Noreaga - or CNN - continues last years signing spree of some of the top talent in the game, including Ol' Dirty Bastard and M.O.P.
"When Jay announced his retirement, I knew it was going to be a test for both me personally and the Roc-A-Fella brand as a whole," says Dash. "At that time, and we knew about it way in advance, I started a crusade in our camp to rally the troops and push everyone as hard as I could, from staff to managers to artists. And I went out and got some of the best, preparing for this time. NORE's the latest. He's been my man for a long time, an obviously I'm a huge fan. He's likes the way we get down at the Roc. It's a natural."
NORE agrees; "I knew Dame for a long time, and he was always getting me involved in movies and whatever else he was doing, he was getting me involved in everything as if I was already a member of the Roc family. We just wrapped the State Property 2 movie. I mean, it's as if I was already a Roc-A-Fella artist, so it just made sense. One thing I've always liked and admired about Dame is that he allows and encourages his artists to be entrepreneurs themselves, and you know I've got my Thugged Out label so, again, it's a good fit. He's a cake-a-holic, I'm a work-a-holic, so hopefully together we can be rich-a-holic."
NORE plans to drop his as-yet-untitled Thugged Out/Roc-A-Fella debut sometime in November. Stay tuned for more news on NORE, Kanye West, the Young Gunz, Damon Dash and the entire Roc-A-Fella Records family.
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